250 Years of Breguet: A Historic Sotheby’s Auction in Geneva
Abraham-Louis Breguet is widely considered the most important figure in the history of watchmaking – a visionary whose designs broke with convention, combining technical mastery, elegant form, and rare materials. His timepieces remain defined by ingenuity, significance, and a deep sense of style rooted in purpose and innovation. A Breguet watch doesn’t simply tell time, it expresses character. In the ever-changing world of fine watchmaking, few names carry the same weight or mystique.
The upcoming Sotheby’s auction will illustrate exactly why Breguet remains as impactful a name today as it was 250 years ago.
250 Years of Breguet with Sotheby’s in Geneva
This November, Sotheby’s will host a landmark event celebrating Breguet’s 250-year legacy in watchmaking. Concluding with a sale on 9 November in Geneva, the auction will present some of the finest examples of Breguet’s horological excellence, brought together in collaboration with Montres Breguet SA and Emmanuel Breguet, Vice President, Head of Patrimony, and direct descendant of Abraham-Louis Breguet. The largest Breguet sale in over 25 years, it will highlight key moments in the brand’s rich and influential history, with a curated selection of pocket watches, wristwatches, and clocks. Taking place as part of Sotheby’s Luxury Sales in Geneva, it will coincide with the bi-annual Important Watches live auction.
The Art of Breguet
Abraham-Louis Breguet revolutionised watchmaking by solving long-standing technical challenges and introducing innovations that laid the groundwork for modern complications. His inventions – such as the tourbillon and self-winding mechanism – remain integral to contemporary horology. Among his many breakthroughs were the automatic watch, the first shock-absorbing system (‘pare-chute’), and the Breguet balance spring, which still bears his name. He also pioneered the travelling clock and the ingenious ‘sympathique’ clock. These creations captured the imagination of Europe’s elite. From royalty and political leaders to writers and composers, the list of admirers who collected Breguet’s work is as distinguished as it is enduring.
Breguet – “A Watchmaker of Kings and the King of Watchmakers”
If one were to open Breguet’s client register, they would step directly into history, encountering names that helped shape the world.
Known as the “Father of Modern Watchmaking” and famously nicknamed “The Watchmaker of Kings and the King of Watchmakers,” Breguet drew an elite clientele captivated by his extraordinary creations – pieces that often took months, sometimes years, to complete. Among his most celebrated and controversial admirers was Queen Marie-Antoinette, one of his earliest and most devoted patrons. She wore his timepieces herself and openly championed his talent at court and within her inner circle. Breguet created watch No. 160 – now famously known as the ‘Marie-Antoinette’ – especially for the Queen. It was a marvel, showcasing every known complication and refinement of the time. Though never seen or worn by the Queen, the watch was completed after her death and kept safe by Breguet as a quiet tribute to her memory.
The master soon became the watchmaker of choice for Europe’s most influential figures, including Napoleon Bonaparte, King George III, the British Royal Family, and the Tsar of Russia, who were all seeking the finest in horological craftsmanship. Today, Breguet’s legacy retains its raw brilliance, as revered now as it was in his own time.
Sotheby’s Auction – An Event of Royal Note
Arguably the greatest watchmaker in history, Abraham-Louis Breguet left a profound mark on horology and laid the groundwork for modern watchmaking. Sotheby’s commemorative auction is a fitting tribute to his enduring legacy, with each lot thoughtfully chosen to reflect its importance. Among the highlights is Breguet’s 1827 Perpétuelle à Tact Watch, featuring date, power reserve, and up-and-down indication – made for and owned by King George IV of the United Kingdom and Ireland, and engraved with his royal monogram on the case back. The sale also includes other rare examples directly from a branch of the Breguet family, alongside an open-faced Breguet montre à tact with calendar and moonphases, which inspired the Reference 3330.
Final Thoughts
Watches have long been woven into the fabric of Sotheby’s. More than just instruments of time, these rare timepieces are celebrated for their craftsmanship, artistry and beauty and continue to captivate collectors and connoisseurs alike. It’s not only the watches themselves that intrigue, but also the stories they carry and the fine artistry behind their making. From diamond-set masterpieces to elegantly traditional designs, watches have consistently stood out as the crown jewels of Sotheby’s auctions. The house provides a space where rare watches become personal statements and collections are curated to spark emotion and celebrate individuality – underpinned by the belief that meaningful timepieces should speak to the present and remain timeless for the future.
Given Sotheby’s long and distinguished history of bringing Breguet timepieces to auction – and a shared reverence for the craft – the Geneva event is far more than a sale. It is a celebration of a landmark anniversary, paying tribute to the brilliance of Abraham-Louis Breguet and his many horological breakthroughs. As these historic pieces go under the hammer, each one carries a unique story, ready to continue its journey as part of a living legacy, held by collectors who recognise not only their worth, but their significance, too.